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Keyword Research 101: Everything You Need To Know

#webdev #hints #keywords #seo | Keywords are essentially the bridge between a website and a search engine. They are what helps a search engine identify what your site is about, and how relevant it is when a certain term or phrase is searched for by the user. A search engine keeps a database of websites which they have filed away under the appropriate tags/topics to be able to produce fast results. You can make sure you have a much stronger chance of appearing in the SERPs by optimising your website for the right keywords. However… There can be hundreds of options when it comes to keywords. So how do you know which ones you should optimise for? Keyword research. The general rule of thumb is to look for keywords which have a high search volume (meaning your website will have more opportunities in the SERPs) but on the lower scale of competition (meaning you won't be fighting multiple large companies for a piece of the pie). We will look at how you can do this a little later in the article. First, let's take a look at

4 years ago | View Shared by sokai
Google AdWords: Keyword-Tool

#tools #google #keywords #seo #generator

14 years ago ∞ | View Shared by sokai